Analysis-Elon Musk deals Twitter a wild card as shareholders seek reforms

(Reuters) – Elon Musk, Twitter’s latest huge shareholder, might alter the course of the social media firm as administration battles a set of proxy proposals targeted on matters from civil rights to politics at its upcoming annual assembly, shareholder activists and company governance specialists mentioned.

FILE PHOTO: Tesla CEO Elon Musk speaks throughout a dialog with legendary recreation designer Todd Howard (not pictured) on the E3 gaming conference in Los Angeles, California, U.S., June 13, 2019. REUTERS/Mike Blake

Regardless of the end result of Musk’s $43 billion bid to purchase Twitter outright introduced Thursday, buyers with opposing political beliefs described the billionaire entrepreneur as more likely to work to undo a few of the restrictions on content material that Twitter has imposed because it makes an attempt to advertise free speech whereas combating hate speech and false data.

Even when he fails to purchase Twitter, the Tesla CEO, who not too long ago disclosed a 9.6% stake, is seen as more likely to vote in ways in which might shake up the corporate at its digital Could 25 assembly, mentioned individuals who observe company governance points.

“Given the place Musk has positioned himself relative to the technique of Twitter and given he needs to be one thing of a disrupter, I don’t see him voting with administration fairly often,” mentioned Brian Bueno of Farient Advisors, a company governance and govt pay consulting agency.

Musk mentioned his supply value of $54.20 per share was meant to advertise open discourse. On the digital assembly, he’ll management the second-largest stake after Vanguard Group, sufficient to present both investor a kingmaker position in shut contests.

Musk didn’t instantly reply to requests for touch upon how he may vote at Twitter.

Musk’s star energy will seemingly draw a lot consideration to occasion, mentioned Charles Elson, founding director of the Weinberg Heart for Company Governance on the College of Delaware. “He’s a well known particular person in the midst of all this, so it should improve the curiosity in voting and will have a big effect,” Elson mentioned.

Though Twitter on Friday adopted a shareholder rights plan to defend itself in opposition to Musk, Elson mentioned its influence on the voting may solely be to make proxy advisers, which are likely to frown on such so-called “poison drugs,” extra skeptical of administration.


Twitter faces 5 shareholder proposals, all opposed by administration, coping with matters drawing a lot investor consideration.

Two are from conservative teams, one asking Twitter to report on its influence on civil rights and the opposite on its lobbying actions. Scott Shepard, a fellow on the right-leaning Nationwide Heart for Public Coverage Analysis suppose tank, one of many sponsors, referred to as Musk’s supply “terrific” for shareholders.

Shepard mentioned he hoped Musk would flip Twitter away from censorship, and his group has criticized the corporate for steps like banning the account of former U.S. President Donald Trump after the storming of the U.S. Capitol because of the threat of additional incitement of violence.

“Twitter below Musk shall be what it ought to been — each from a civic and a price standpoint — all alongside” Shepard mentioned by way of e mail.

Taking a dimmer view is Meredith Benton, founding father of Whistle Cease Capital, which focuses on social and environmental issues and filed a decision crucial of non-disclosure agreements for workers.

“Missteps, in pushing for his (Musk’s) personal unfettered speech, threat destroying the attraction of the platform for thousands and thousands who must really feel protected earlier than they’ll converse up,” Benton mentioned.

A fourth proposal filed by overseers of New York State’s pension fund, who declined to remark, calls on Twitter to report on its electoral spending.

A fifth proposal was filed by Arjuna Capital, calling on Twitter to appoint at the very least one board member with a background in human or civil rights. Arjuna Managing Associate Natasha Lamb mentioned she would anticipate Musk to again the proposal as it’s in step with his free speech considerations.

However she referred to as Musk’s buyout bid “troubling” as an extra consolidation of energy on social media, the place good governance is important.

“We don’t want Twitter run by one other social media emperor. We want it run by specialists,” Lamb mentioned. (This story refiles to appropriate typographical error in paragraph 17)

Reporting by Ross Kerber in Boston and Sheila Dang in Dallas; Enhancing by Kenneth Li and Lisa Shumaker

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